All you need for an active and healthy lifestyle.
NXL is a fitness platform for both athletes and trainers. Athletes can find training and nutrition advice, while trainers can offer customised workouts and manage their clients’ progress.
Context
NXL wanted to become the all-in-one social fitness app. The app's name comes from the three core areas that are explored on the platform: nutrition, exercise and lifestyle.
NXL works as platform for both athletes and trainers. Athletes can log their workouts, share social contents and set personal goals, while trainers can create and sell workout plans, follow their client's progression and increase their revenue.
My Contributions
On this project I was challenged to redesign NXL's iOS app and include some new features and sections. I have also designed their new landing page and the dashboard where trainers managed their clients.
I worked together with NXL's founder for more than a year, developing a MVP in order to raise funding and develop the business.
Landing Page
A landing page was also created to promote the product. The strategy for this page was to target fitness trainers, and it was expected that by subscribing for premium plans and introducing the app to their clients, it would be possible to leverage the app's growth.
My goal while designing the page was to highlight how the product can help these users with their business. On the upper part of the page I decided to tell right away what NXL does and show some user's testimonials to increase credibility. A more detailed section explains how NXL helps trainers achieving their goals, followed by a section that summarises all NXL's features.
Dashboard
A dashboard page was also created to enable trainers to more efficiently manage their clients and monitor their fitness progress.
